2022
Blocksena, a blockchain solution.
BlockSena is a B2B company specializing in blockchain data protection and custom software solutions. At Caplin Ventures, I was responsible for developing BlockSena’s brand identity.
My goal for the branding was to convey interconnectedness, protection, and structure. To reflect the company’s name, I designed a block-like mark using varied tones and shades of blue to symbolize these ideas.
