Overview
BlockSena is a B2B company specializing in blockchain data protection, offering custom software solutions across various markets. As a graphic designer at Caplin Ventures, I was responsible for creating the brand identity for BlockSena.
My goal for their branding was to convey a sense of interconnectedness, protection, and structure. To align with the company name, I designed a block-like structure using various tones, tints, and shades of blue to represent these concepts.